The top ten flaws an affiliate marketer should avoid
The top ten mistakes affiliate marketers have to avoid
If you are new to affiliate marketing, you might be looking for great products to promote. You have decided to jump start your online business by taking the shortcut of promoting other people’s products in exchange for a commission and bypassing the product creation, customer support hassle, refund pains, set-up and development of your sales page or funnel, shopping cart, thank you page, etc etc
We have researched tens of programs offering newbies to become their affiliate and many are really bad. In order to avoid the mistakes they are making, here is the list of the ten top mistakes to avoid as an affiliate marketer:
- Promoting a bad product just because it pays a good commission. There are lots of bad products offered to affiliates. Sometimes, they are old and do not even work anymore. Sometimes, the product creator is just a liar! They are showing fake screen captures of the money they made, posing in front of their pricy car which is just a rental, etc . You might make one commission but you are sacrificing a valuable customer who put their trust in you. The best is to promote products that you are using and happy with. The second best is to do a search with the product name or the author name and add the words “scam” or “fraud” after their names. Beware that many people promoting those products or affiliate use the obvious tactics to use the word “scam” but hen you see just by the snippet that the person is an affiliate promoting the product.
- Promoting a product that is not clear on what it is exactly until people pay a hefty sum. There are some products that are promising huge income and easy money but the customer has absolutely no idea what they are buying until they already paid for the product. Then, the product vendor just stops answering requests from the customers and runs with their hard-earned money. Again, you are putting your reputation on the line and frankly an accomplice of this shady vendor’s behavior. You don’t want that.
- Promoting a product that is hyped. You know the kind that promises a hoard of hungry buyers, a stampede of people throwing money at you, fortune at the click of a button, etc etc. If you are listening to the pitch and you hear such words as “millions, tons, fortune, easy, at the click of a button, etc you should be the one stampeding out of that program! 🤣
- Promoting a product that is of no value. Some products are old and do not apply but are still offered because their creator is just lazy. Promoting a product showing how to get leads from MySpace would be dishonest as this platform has seen better days.
- Promoting just because you need money. If you are pushy and unpleasant telling people they will regret not taking your offer, reconsider your way of doing affiliate marketing. Customers will buy from people they know, like and trust. If they take your product promotions as a recommendation from a friend, they are much more likely to go through the entire program and get good results from it.
- Promoting a product created by a person who does not know what they are talking about. Most products are created by a person who has been successful in a determined task and now they realize that they can make more money teaching how they accomplished that task. They offer great value by providing a step-by-step method and saving the customer from all the mistakes they did. That provides great value. Sometimes though, the person teaching the method has never done it or did it poorly. We have seen “life coaches” having no money, no real business and no clue on how to succeed.
- Promoting a product that is too expensive. Some marketers spend a big part of their sales webinar telling people to borrow money or max their credit cards to buy their program! They obviously do not have the customer’s interests at heart and do not care if this person gets into severe financial difficulty.
- Promoting a product that is based on big lies. This comes back to the product creator’s integrity which you can check online (most negative reviews will be found on the second page of the search results as the first page is loaded with the affiliates’ links.
- Promoting a product that does not fill a specific need. There is so much free information on the web that most people can find the information they need for free. Some programs admit that but they offer the huge advantage of offering all the needed info in one place, a simple step-by-step program and customer support that makes it valuable for the customer. A great program will give you all the info you need and nothing more saving much time wasted running after the wrong system.
- Promoting a product or software that does not work. Some marketers are still selling products that they know do not work and that is a shame. For example, some WordPress plugins can crash your site or load a virus on your site. Promoting such bad products will harm your affiliate reputation.
- Bonus tip number 11! Not promoting enough of a product you love and know will help your customer. On that note, we use GrooveFunnels and love the fact that they offer a free basic version and a lifetime platinum one-time fee for services that would cost hundreds of dollars in monthly fees if bought separately such as email service, membership site, funnel builder, shopping cart, etc